Why I Use the "E"
I'm Shannon E. Thomas. The "E" is short for Elizabeth.
It's a decision I made over a decade ago after realizing that googling my common name brought up other Shannons. The "E" has become more than a middle initial. It's my brand. Without it, I could be anyone. I could be this guy:
Five years ago, I co-founded The Artificial, a UX and digital product design agency in Amsterdam.