Hello there.
I create art that tells stories. I enjoy writing, and am currently working on a book about experience design. I have a lot of thoughts.
In 2013, I founded The Artificial, a boutique UX design agency in Amsterdam.
Hello there.
I create art that tells stories. I enjoy writing, and am currently working on a book about experience design. I have a lot of thoughts.
In 2013, I founded The Artificial, a boutique UX design agency in Amsterdam.
To trust that a person will arrive at great results, you must first trust their process for getting there.
Humility is not weakness, and arrogance is hardly strength.
One must design for her own understanding before designing for others’ understanding.
Trying to think of great products that were designed out of fear…🤔
Before you learn to design, you must learn how to copy.
Five years ago, I co-founded The Artificial, a UX and digital product design agency in Amsterdam.